Increase Your Visibility by Using
Local Business Directories
Positioning Your Business for Local Search
Phase 1 – Get Placed, Be Found and Get Business
Too many business owners jump immediately into an advertising or optimization program even before considering some of the most basic elements of local search marketing.
Business owners need to first and foremost know their business profiles are accurately and thoroughly shown in the local business listing sections of the search engines and the various online business directories before they embrace a new or improved marketing plan.
FLASH… Search Engines Have Gone Local And that means that local businesses like yours have been handed the opportunity to inexpensively connect online with local customers that want to buy from you. If you own or run a “local business,” your official website is no longer what people are going to find first when they search. Regardless of how much money you spend for online marketing, Local Listings have replaced official websites on the first page. You Can’t Afford to Ignore This… …because you can now compete on a level playing field with much larger brands, get ranked on the first page of Google even if you don’t have a website and start making more money faster than before! |
When potential customers are looking for an auto repair shop (or lawyer, dentist, dry cleaner, contractor, etc.), they want a listing in their local area. Search engines program their systems to be geographically based and deliver local results. This means that the search engine will automatically show results in the desired community. If it doesn’t, the searcher will usually add a geographic modifier (such as the city, town or zip code) to the service and/or product being searched. This will bring up a list of businesses the searcher can then review. And if you’re not there… YOU LOSE!
Local business directories are a revolutionary resource for small businesses. They include many features, which are impossible to put in a typical print or yellow page ad. They allow you to provide detailed information about your business in ways that will engage prospects and get them to call you.
Old paper advertising mediums simply do not have the capacity to display the type of features and content that every local business owner should be taking advantage of! Such as…
- Links to your website, capture page or blog
- Up to 10 pictures of your business
- Videos of your business, products or services
- Downloadable special offer coupons
- A map with directions to your business
These directories are also available through mobile search. When people search for products or services using their iPhones, Androids, etc., if you are positioned properly, your business listing will show up in their mobile search results.
Now you can be found wherever and whenever your prospective customers are searching the internet.
Our Local Business Directory Service will get your business listed properly in the top business directories so you can have a steady stream of customers coming through your front door.